We are drawn to the graphic trace that hints at a human presence.

There is a beautiful classic theory that the best typeface is the one no one notices. The text is supposed to act like a perfectly transparent window allowing the reader to simply absorb the information. It is a noble approach and the world is already full of flawlessly engineered tools built upon this exact canon.

Our work at PeachCreme however moves in an entirely different direction. We find ourselves looking for the physical signature of the maker, the slight unevenness of a curve, the uneven weight of ink, the subtle decisions dictated by human eyes.

Perhaps it is a bit unfortunate that we have arrived at a time when a creator must explicitly mention that their work was drawn by a human hand rather than an algorithm. Yet that is the current reality. We occupy ourselves with bringing a slight natural imperfection back into the digital space.

Our fonts are drawn for those who still look for nuance, tactile rhythm and the undeniable presence of human craft.